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name: content-publisher description: Handles the publication workflow for AndesRC blog articles. Creates markdown files, triggers builds, submits to Google Search Console, and initiates promotion. Use as the final step in the content pipeline. metadata: author: AndesRC version: "1.0"

Content Publisher

Purpose

Execute the final publication workflow: file creation, build verification, search engine submission, and social promotion.

Publication Workflow

Step 1: File Creation

Directory Structure:

Copysrc/features/blog/content/
├── en/
│   └── {slug}.md
└── es/
    └── {slug}.md

Filename Convention:

• Use the slug from frontmatter
• Lowercase, hyphen-separated
• Example: plan-10k-principiantes.md

Step 2: Asset Preparation

Cover Image:

• Format: WebP (with JPG fallback)
• Dimensions: 1200x630 (16:9 ratio, OG-optimized)
• Size: <150KB
• Location: public/images/blog/{slug}/cover.webp

Inline Images (if any):

• Location: public/images/blog/{slug}/
• Alt text: Include keyword naturally

Step 3: Build Verification

Copy# Run local build to verify no errors
npm run build

# Check for:
# - Markdown parsing errors
# - Missing images
# - Broken internal links

Step 4: Deploy

Copy# Commit and push to trigger Netlify deploy
git add .
git commit -m "blog: add {slug} article"
git push origin main

Step 5: Search Engine Submission

Google Search Console:

1. Go to GSC → URL Inspection
2. Enter the new article URL
3. Request indexing

Sitemap:

• Verify sitemap.xml includes new URL (auto-generated on build)

Step 6: Social Promotion

Prepare snippets for:

Twitter/X:

Copy🏃 Nuevo artículo: [Título]

[Hook de 1 línea]

[Link]

#running #runners #correr

LinkedIn:

Copy[Título del artículo]

[Párrafo de contexto - por qué es relevante]

Lee más: [Link]

WhatsApp Status:

• Use cover image
• Short caption: "[Título] - ¡Nuevo en el blog!"

Step 7: Monitoring Setup

Add to tracking:

• Google Analytics goal/event for the page
• GSC performance tracking
• CTA click tracking

Quality Checklist

Pre-Publish

• Frontmatter complete and valid
• Cover image optimized and in place
• All internal links work
• Schema.org markup validated (schema.org validator)
• Spelling/grammar checked
• Preview on mobile

Post-Publish

• URL accessible and rendering correctly
• GSC indexing requested
• Social posts scheduled/published
• Added to internal tracking sheet

Output

A published, indexed, and promoted article with:

1. Live URL on andesrunners.com
2. GSC indexing requested
3. Social promotion initiated
4. Performance tracking enabled